007 Marketing with Heart: Tia Gerdsen's Journey in Higher Education

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In this episode of "Meet the Difference Makers," Ryan Koral interviews Tia Gerdsen, Assistant Vice President of Strategic Marketing for the College of Adult and Graduate Studies at Colorado Christian University. Tia shares her journey in marketing across various industries before moving into higher education, where she finds fulfillment in helping adults realize their potential and pursue education. 

She discusses the power of storytelling in marketing, her personal inspirations, and the evolving challenges in higher education. A key takeaway is Tia's emphasis on the importance of empathy and personal connections in her role, highlighting how individual stories of student success fuel her passion and commitment to her work.

Takeaways:

• The transition from diverse industries to higher education marketing
• The importance of storytelling in higher education
• Personal stories of student success and inspiration

Links mentioned in the show:

• College of Adult and Graduate Studies at Colorado Christian University
• Connect with Tia Gerdsen on LinkedIn
• Mom Nom Podcast
• Email Ryan Koral: [email protected]
• Follow Ryan Koral on Instagram
• Connect with Ryan Koral on LinkedIn

🎥 Watch the full interview here

#HigherEdMarketing #StorytellingInEducation #InspiringLeaders